FOR PEOPLE WHO WANT TO DIRECT, NOT JUST WATCH DIRECT, DON'T JUST WATCH

Filmmaking,
practiced.
Filmmaking, practiced.

Personalized filmmaking études — small pieces you shoot to train one skill — and a coach that critiques what you actually shot, down to the frame.

Join the waitlist 20 MIN A DAY · YOUR CAMERA · YOUR KITCHEN

é·tude /ˈeɪ.tjuːd/

A short work made to practice one skill — how pianists have trained for two centuries. Frametude brings the étude to filmmaking: a 20-minute shoot, built around your gear, your space, and the one thing your last footage says you should work on next.

A short work made to practice one skill — how pianists have trained for two centuries. Frametude brings the étude to filmmaking: a 20-minute shoot built around your gear, your space, and what your last footage says to work on next.

A short work made to practice one skill — how pianists have trained for two centuries. A 20-minute shoot built around your gear, your space, and what your last footage says to work on next.

Not worksheets. Not tutorials. Small films with a purpose.

TODAY'S ÉTUDE

Halo, Backwards

Three shots of one subject, sun always behind them. Expose for the face, let the rim burn.

Backlight ~25 min Golden hour
WHY THIS: your last two études placed the light source in front. Time to fight it. WHY THIS: your last two études placed the light in front. Time to fight it.
THE DAILY LOOP

Twenty minutes. One skill. Real feedback.

One tap. Built from your gear, your space, your time — and what yesterday's footage revealed.

One tap. Built from your gear, space, time — and yesterday's footage.

Two to four shots with framing guides. Your kitchen counts. Your phone counts.

Each shot uploads as you go. No 400MB wall, nothing lost if you stop.

Each shot uploads as you go. No 400MB wall.

Frame-specific, timestamped, honest. One strength, one priority — never a list of ten.

Frame-specific, timestamped, honest. One strength, one priority.

Shooting and editing tracked separately, 0–10. Tomorrow's étude builds on today's.

Shooting and editing tracked separately, 0–10. Tomorrow's étude builds on today's. Then, optional: we cut the same shots for you, and show you how.

Shooting and editing tracked separately, 0–10. Tomorrow builds on today.

THEN: WE CUT THE SAME SHOTS FOR YOU — AND SHOW YOU HOW. ↓
YOUR ÉTUDE, CUT

We cut your shots. Then you do.

We cut it. Then you do.

Upload the shots and Frametude cuts them into the edit the étude asked for — from your footage, on your kitchen counter. Then it shows you every cut it made, one skill at a time, so you can make it yourself. Your version gets critiqued against it.

CUT ON THE EXIT · 0:03 HOLD THE REACTION · 0:07 BONUS · J-CUT

Don't want to edit today? Keep the cut. We'll say so honestly — no editing skill moves.

THE COACH

A coach that shows its receipts — and can be argued with.

Shows its receipts. Can be argued with.

Not a chatbot bolted onto a course. The coach watches everything you shoot, remembers all of it, and puts its judgment on the line.

The coach watches everything you shoot, remembers all of it, and puts its judgment on the line.

It cites your footage

"You're improving" comes with the clip that proves it. Every claim about your progress links to your own shots.

Every claim about your progress links to your own shots.

It makes études with you

Tell it you're at your parents' place with a garden at golden hour. It drafts the étude in the conversation — one tap and it's on your call sheet.

It drafts the étude in the conversation — one tap and it's on your call sheet.

Tell it where you'll be. It drafts the étude in the conversation — one tap and it's on your call sheet.

It never forgets a frame

Every étude you've ever shot stays in its memory. Ask what changed since July — it answers with your clips, not vibes.

Ask what changed since July — it answers with your clips, not vibes.

PROOF, NOT PROMISES

Your day 4 vs. your day 30.

Improvement you can watch, not a streak counter. Every étude is kept, scored, and comparable — your own before-and-after, shot by shot.

Improvement you can watch, not a streak counter. Every étude is kept, scored, and comparable.

NO STREAKS · NO GUILT · SKIPPED DAYS ARE INFORMATION, NOT FAILURE NO STREAKS · NO GUILT NO STREAKS · NO GUILT · SKIPPED DAYS ARE INFORMATION
CUT TIMING 4.9 CUT TIMING 6.2 ↑
A REAL CRITIQUE · UNEDITED Corner-window room tone EDIT ÉTUDE · ATTEMPT 3.0 → REVISION 5.0 ATTEMPT 3.0 → REVISION 5.0
PRIVATE BETA · CURRENTLY TESTED WITH WORKING COMMERCIAL EDITORS PRIVATE BETA · TESTED WITH WORKING COMMERCIAL EDITORS PRIVATE BETA · TESTED WITH COMMERCIAL EDITORS

Stop watching. Start practicing.

Your first étude takes twenty minutes and whatever camera you own. The critique will tell you something true about your footage — or argue with you about it.

Your first étude takes twenty minutes and whatever camera you own.

Sign in with Google and you're on the list — we invite in small waves and reply personally. No spam, no card.

Sign in with Google and you're on the list — we invite in small waves and reply personally.

Sign in with Google and you're on the list. No spam, no card.

Prefer email? hello@frametude.com